Hattrick – هاتريك

 

 

 

The name “Hattrick” wasn’t random — the agency was founded by three partners, and just like a hattrick in football means three goals, this name celebrates the power of three minds coming together in one creative play. The naming was developed by our studio team, and we wanted it to feel bold, memorable, and true to the agency’s creative DNA.

Hattrick is a Saudi-based creative agency specializing in advertising and artistic production. So the identity had to match — energetic, confident, and impossible to ignore.

We built the visual system around a high-contrast palette of black and vibrant orange, creating a bold presence that commands attention. The hand-snap icon became the brand mark — representing that instant spark when a great idea hits. It’s fast, it’s sharp, and it’s unmistakably Hattrick.

The typography blends Arabic calligraphic energy with a modern street-style attitude, giving the brand a youthful and fearless voice. Raw textures inspired by plastic wraps and tape were layered throughout the identity, adding a handmade, unfiltered edge to the whole visual language.

From logo and color system to stationery, social templates, and company profile — every element was designed to reflect one promise: limitless creativity, delivered at full speed.

Services: Naming · Brand Strategy · Visual Identity · Brand Guidelines · Collateral Design